NODACHI SHOOTS UNITED POLARIS CAMPAIGN

Last month, Nodachi worked with the innovative design agency, PriestmanGoode for their latest animation for the launch of United Polaris, the new business class experience for United Airlines. Working alongside the visualisation team at PriestmanGoode, Nodachi helped to recreate the 3D aircraft cabin interior within a green screen environment. We used our lighting expertise to recreate interior airplane and airport conditions and assisted PriestmanGoode and United Airlines in directing the actors to portray the comfort and luxury of the new United Polaris experience. We had some fairly complex lighting setups to recreate, to aid us we used our Black Magic ATEM Switcher to give us a live chroma key on set to match up camera angles, and lighting on our actors. The resulting stills was first shown at the global launch of United Polaris in New York City. Received to wide acclaim, it has since appeared on some of the world’s most high profile press outlets including CNN, Mashable and the Huffington Post.

See below for some behind the scenes and the final images.

United Polaris Lounge 1

United Polaris Lounge 2

United Polaris Lounge 3

United Polaris business class seat

United Polaris business class experience

United Polaris business class seat

United Polaris business class seat

United Polaris business class seat

Great crew on my latest shoot @Spectrecom studios #theta360 – Spherical Image – RICOH THETA



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NODACHI SHOOTS GLOBAL STILLS CAMPAIGN FOR ACCOLADE WINES

Last month Nodachi undertook the challenge to shoot 25 products from one of the largest distributors of wines in the UK. Accolade wines – owner of award winning brand Hardys, commissioned us to shoot their product lineup in a lifestyle scenario. We worked with their marketing department to develop “personalities” for each of their wines and then shoot them in scenes where they would be most fitting. We used a combination of studio and location techniques to create a perfect lifestyle exposure that featured studio style reflections on the bottles. The result was location shots that looked like they were sets built in a studio.

Here’s a few of our favourites:

 

 

 

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